Design, Development (Wordpress, PHP, HTML, CSS, Javascript), Information Architecture, SEO, SEM
Engel & Schultz is a boutique Boston law firm. The firm was in dire need of a new web site. Their original site was static (flat HTML files) and was very cumbersome to update (updating it was the responsibility of one attorney who was using Microsoft Frontpage) and as a result was severely out of date. The firm required a new web site with an updated look as well as the capability for easy content management.
The new site is built on WordPress and utilizes PHP, CSS, XHTML, and the jQuery framework. WordPress provides the attorneys with a simple CMS which allows them to update content on the site. One attorney in the firm was also provided with a blog that he uses to publish his publications online to further promote the law firms services.
For this site, I also developed an Ajax contact form that utilizes Captcha in order to prevent spam bots from automatically submitting the contact form and inundating the attorneys with spam.
In addition to site design and CMS implementation, I also updated the site to conform to SEO standards, focusing on a set of keywords and as a result the site has a first page ranking on Google (organic search results) for the popular keyword phrase “Boston Law Firm” (currently #2-#3 overall).
I am also providing the firm with guidance on their search engine marketing strategy, including keyword selection, initial campaign setup in Google Adwords, and campaign maintenance.
I'm a web developer, UI/UX specialist and online strategist with over 10 years of experience in the field. I am currently freelancing and am available for hire. I have hands-on experience in all stages of the SDLC. If you or your business needs a web site, could use some help with your online strategy, or if you need to get started with SEM, please feel free to contact me.
I can help you with: Web Site Design and Development, Search Engine Optimization, Search Engine Marketing, Multivariate Testing, Metrics Analysis, Campaign Optimization, Social Site Integration, E-mail Marketing and everything else that has to do with the Web.
I work/haved worked with the following technologies: HTML5, CSS, Javascript, Ajax, JQuery, MySQL, SQL Server, ASP.Net 4.0, MVC3, Entity Framework 4, Razor, Web Services, Coldfusion, PHP, Wordpress, Flash, Google Analytics, Google Adwords, Subversion.
